Skip to main content
All CollectionsGetting Started
How to connect Hubspot and Reverse Contact with Zapier?
How to connect Hubspot and Reverse Contact with Zapier?

Step by step integration of Reverse Contact into Hubspot using Zapier

Thomas Dubois avatar
Written by Thomas Dubois
Updated over a week ago

Connecting HubSpot and Reverse Contact via Zapier allows you to effortlessly automate workflows between these services. We've prepared a detailed guide to walk you through the process step by step. Here’s how you can get started:


2- Click "Create Zap"


3- Click the "Search…" field.


4- Select Hubspot Trigger


5- Click on the Event field.


6- Click on the triggers you need. Here, we'll enrich all new contacts in Hubspot with a "New Contact" event.


7- Click "Continue"


8- Connect your Hubspot account and click on Continue


9- Click "Continue"


10- Click "Test trigger"


11- Click "Continue"


12- Add a new step and use "Reverse Contact" action in Zapier


13- Choose the "Find Profile" action.


14- Click "Continue"


15- Connect Reverse Contact with "Sign in"


16- In a new tab, you can find your API key by navigating to https://app.reversecontact.com/api


17- Click "GET MY API KEY"


18- Press cmd + c


19- Copy and paste your API here and click "Yes, Continue to Reverse Contact."


20- Click "Continue"


21- Click on email address field.


22- Click "Contact information: Email" of your Hubspot Trigger


23- Click "Continue"


24- Click "Test action."


25- Now we have to add a new action step to update the enriched contact.


26- Click "HubSpot"


27- Select event "Update a Contact in HubSpot."


28- Click "Continue"


29- Click "Continue"


30- Click here.


31- Click "1. New Contact in HubSpot"


32- Select ID (contact ID)


33- Now you can update your contact with the enriched field from Reverse Contact, for example we will update the "Last Name" here:


34- Click "2. Find Profile in Reverse Contact"


35- Click "Person Last Name"



💡 You can see that there are "line items" in the Reverse Contact data return via Zapier (line values separated by a comma). If you wish to select only one item from a line item, you can do so via a Zapier "Format" action. Here's a tutorial: https://help.zapier.com/hc/en-us/articles/8496308258189-Convert-line-items-into-text-strings

36- You can update as many fields as you want. Here is an example with the current company name:


37- Click "2. Find Profile in Reverse Contact"


38- Click Reverse Contact "Company Name"


39- Here is another example with "Company Website Url."


40- Here is another example with "Company Industry."


41- Once you have mapped all your fields, you can click on "Continue."


42- Then "Test action"


43- Once it is tested and you've verified that the contact is now enriched with a new field in https://app.hubspot.com/, you can click on "Publish"


Well done! You have successfully connected Reverse Contact to Hubspot with Zapier! 🎉

Did this answer your question?